SHERCO AND MOTUL SIGN A GLOBAL PARTNERSHIP

Sherco, the fastest growing motorcycle manufacturer in the all-terrain market, is proud to announce its new partnership with Motul, a world market leader in lubricants for motorcycles.

It is an exceptional 360 degree partnership which brings Motul and Sherco together for competition, first fill, service fill and manufacturing products.

Thomas Teissier, General Manager Sherco:

“We have got to know Motul very well through our involvement in the Dakar and it was clear that our philosophy, our core values and approach was very alike, so they are a perfect partner for us on a wider scale. Motul’s quality, originality and racing-led development has proved itself over 160 years now and, for a relatively young company such as Sherco, this experience and wisdom is invaluable.”

Thierry Quilan, President of the Management Board Motul:

“We are delighted to announce this new partnership with a brand which is as young and flourishing as Sherco. Its values of family-led management, innovation and performance are those very much in common with our own at Motul, and of course we also share a real passion for racing. We have no doubt that this partnership will very quickly produce results both on track and through our distribution network.”

Sherco is experiencing unprecedented development in the all-terrain motorcycle industry. The success of its 39 models of enduro, cross-country, trial and 50cc motorcycles that are sold in more than 66 countries and the races and championships they have won all over the world against the biggest brands are the keys to this success. Sherco now also offers the best-equipped series of motorcycles on the market. Since 1998 and their first trial bike, Sherco has always surrounded itself with the best partners to innovate and gain performance. It is this logic that Sherco is happy to count Motul among its partners today, to go even further.

Motul is a world-class French company known for 165 years of producing quality products, its capacity for innovation and its commitment to competition. Motul is also recognized as the specialist in synthetic lubricants, in 1971 they developed the first 100% synthetic lubricant for automotive engines. Over time, Motul has acquired extensive experience as an official supplier for many teams and manufacturers in the field of motor sports. Motul currently supports teams in international competitions such as the Dakar, the 24 Hours of Le Mans, the FIA ​​World Championship, the Moto GP, the Superbike, the MXGP, the World Endurance Championship, the Tourist Trophy of the Isle of Man, the FIA ​​Rallycross World Championship and many others.

Motul and Sherco today form a union that started 6 years ago at the Dakar rally. These first steps together led the two organizations to think further, well beyond the borders of the Rally-Raid.

Racing Partnership

Developed specifically for Motul competition, Sherco will supply its best-seller 300V Factory Line, as well as the entire range of Powersport and MC Care products. This partnership will include all the national and international competitions in which Sherco factory riders are engaged, such as the Dakar, the Enduro GP, the international Enduro Extreme races, the Trial GP, the XTrial and many others.

First Fill Partnership

The new motorcycles produced by Sherco will be distributed with 100% Motul fluids including Motul 7100 synthetic oil, and engine coolant. Motul is recognized for the reliability and high performance of its entire range of products for motorcycles and will be an added advantage for all Sherco enduro, cross country, trial and 50cc models.

Service Fill Partnership

Sherco, whose international presence is rapidly increasing through its network of importers and distributors, will recommend Motul for maintenance and cleaning products for its motorcycles. Motul offers a wide range which will allow the rider of a Sherco motorcycle to maintain his 2T or 4T engine: gearbox oil, engine oil, 2T mixture oil, grease for the air filter, cleaning and lubricating the chain, brake and coolant, fork oil and cleaning products.

Industrial Partnership

Sherco production plants will now use products from MotulTech’s industrial lubricants department. These high-tech industrial lubricants have been developed and manufactured specifically for the machining and lubrication of all industrial equipment.

The objective for Sherco is to have a wide and complete range of products, suitable for all stages of its production. Motul, in accordance with its concept “Casted, Drilled, Filled” meets this need, with a global solution from creation to the final product.

This partnership is taking shape today at several races around the world where the Sherco Factory Team riders are competing. They are competing at the opening of the Belgian enduro championship where Antoine Magain will make his debut on the 250 SE Factory and at the opening of the national extreme Portuguese enduro championship where Mario Roman will be at the helm of the 300 SE Factory, both in Motul colors.

Sherco would especially like to thank Pascal Tomek, Arnaud Laire and Nicolas Zaugg for their crucial involvement in making this partnership a reality.

Sherco wants to also thank Minerva Oil and its president Olivier Lafarge for their support of the Sherco brand over the past several years!

On the steps of GLC

This past weekend the inaugural edition of the Extrême Peyratoise took place, it is a resurrection of the Gilles Lalay Classic which stopped in 2001.

The race was held in Peyrat-le-Château – a legendary place for “old school” enduro racing.

In the paddocks we heard many stories from those who have experienced it, and there was much speculation on this updated version….

Extreme enduro racing is back in the forefront of the world enduro scene and when the announcement of the arrival of a new event that was taking place where the Gilles Lalay Classic was formerly held actually became a reality, Sherco had to be there!

We will fill you in on the results without delay: we were not disappointed!

Race stages

Our two riders Wade Young and Mario Roman had a 6 AM departure for the special and they both choose to compete on the 300 FE Factory.

It was cold and icy and the ground was frozen from the low temperature of the night before, both riders had a good start and were in the hard enduro spirit. After the 2 laps of the special, Wade finished 5th and Mario 7th.

We noted the presence of a large crowd around 9 AM as the riders were making their second pass of the special, the new venue seems to be working.

The Extreme started at 3 PM., with a rider leaving every 15 seconds. Wade left with a 1min delay and Mario, 1min30s.

At the first check point, Wade was in 3^rd place, followed by Mario in 4th.  The “impossible” climb was filled with a large crowd of spectators, our guys climbed it successfully! At the first refueling, Mario was second, followed further back by Wade, who had been slowed down by a damaged brake pedal.  He took time to get it straightened and was able to continue.

Julien Gauthier took the lead at the start of the race, but Wade was having a “good day” and this was the type of course and difficulty that he loves.  He managed to take the lead and was followed by Mario, who hangs on about 2 minutes back until nightfall.

Wade was able to continue racing on his rhythm and arrived in first place at the famous Dead Crow at 9:02 PM. Fourteen minutes later, Mario followed him and finished second.

Second victory in a row for Sherco

The Extreme Peyratoise is certainly not the GLC, but it is a chapter 2 which was promoted by a motivated motorcycle club, full of history, where young people wanted to revive a “legendary race”, and they were assisted in this adventure by  the older generation.

Bravo to you for this ambitious endeavor and a successful event!  Sherco hangs the Dead Raven on its record and records its second consecutive victory in 2020 in the Extreme!

We are thus establishing ourselves for the first time in Limousin*, but we were too young in 2001, and our enduro range did not yet exist!

* on the Extrême Peyratoise race. The Enduo was won by Mario Roman in 2018.

On Saturday, Dan Mundell, riding his Factory 2.5 4T, put in an excellent performance winning the E1/4 class and finishing 3rd overall. Jack Edmondson, won the E2 class and was fourth overall on his 3.0 4T Factory.

Things just got better on Sunday when Jack Edmondson posted the first ever British Enduro Championship overall win, an occasion celebrated by all. Dan Mundell showed his consistency by posting the same result as Saturday, with third overall and winning the E1/ 4 class.

Jack Edmondson – “I started the day OK with a steady first test but after the second test I soon realised something wasn’t right. My riding was off pace but we continued to push on to the end and came home in 4th overall.

I am really happy to earn my first ever overall victory in the British Enduro Championship at round 4. With some problems the first day I was happy to put that behind me and get a good result. Honestly with the rain we had I knew it wasn’t my favourite conditions and I think I surprised myself a little with the win.

My 300 SEF was awesome all day even with the super challenging conditions it tested both me and the bike to stay upright and we did a great job! Thanks to all at MRS and Sherco for this great start to the year.”

Dan Mundell – “It felt great to be back our riding how I know I can this weekend. My injury from earlier this year has really messed my season up but I’m determined to turn things around and keep getting good results like we did this past weekend.

The Sherco was faultless all weekend and I must thank my team for all their help at the event. Great to see my team-mates Jack Edmondson and Jed Etchells riding so well and making it three Sherco’s in the top four!”