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brief history
The youthfulness of the Sherco trademark, born in 1998, contrasts with the
growth that it has experienced during this short, but intense, five-year
period.
Born as a result of Marc Teissier's passion for trials, Sherco has carved
a niche for itself among the leading manufactures in the trials market this
success has been evident from the very beginning. This success can be contributed
to Marc's ability to bring together a management team filled with experience
and prestige in the field of trials.
The popularity of the Sherco brand among riders has allowed a fast, but
methodical, expansion of the product line and the number of models offered.
The number of trials motorcycles available was increased from one to four,
including a special model designed for children. The model line will continue
to be expanded for 2003 including an additional model for children as well
as additional enduro models.
Early in 2002, Sherco obtained the HRD Company, thus stepping into the highly
competitive 50 cc market. This coming fall, the second Sherco production
plant, located in the French city of Nimes, will be inaugurated. This plant
will be exclusively devoted to producing enduro and supermotard motorcycles
with different cylinder displacements. The existing Sherco plant in Caldes
de Montbui (Spain) will be devoted entirely to the manufacturing of trials
models.
Today, Sherco has an important presence in 50 different countries throughout
the five continents, with an estimated 2002 production of 5,000 motorcycles,
of which 3,000 were trials motorcycles, the remaining were enduro and supermotard
motorcycles. Sherco has an even more promising future, with an expanded
2003 model offering that will take full advantage of the opening of the
new Nimes factory; this will allow us to create even more new product models.
These new models will include the same quality and strengths that have come
to be associated with the Sherco name. |
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in competition
Taking on new challenges is part of the Sherco philosophy, and competition
is one of those challenges. From the very beginning of Sherco we have
always had our motorcycles competing in the most important championships
in the world where we offered a competitive model.
Obviously, the most important presence of Sherco in competition takes
place in trials. Sherco takes part officially in the trials World Championship
through the Sherco Otyan Team, with Marc Freixa, Graham Jarvis and Marcel
Justribó as riders and Josep Rovira Paxau as technical director.
Likewise, Sherco takes part in the most important classic competitions
through the presence of an assistance team. The Sherco Factory Team offers
support to all of competitors who choose Sherco motorcycles for competition.
An increasing number of riders have chosen Sherco as their brand of choice
as was apparent at the 2002 edition of the legendary Scottish Six Days
Trial, where Sherco was the brand with the highest representation.
But the presence of the Sherco brand in races is not restricted to trials
competition. The new venture of Sherco in the 50 cc market has been an
incentive to compete in the hard fought
French Supermotard Championship, with Yoann Marche and Eric Dubus as riders.
They have achieved spectacular results, such as Yoann's win in the first
race in which both of them entered.
At Sherco, we consider competition as one of the best ways of improving
our product and making its qualities available to the public; our outstanding
competitive results are a clear reflection of the high quality of our
motorcycles. |
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on the web
Sherco has been a pioneering brand by taking full advantage of the global
communication resources represented by the use of the Internet. On our
official website, www.sherco.com,
visitors can enjoy not only the traditional features that these kind of
portals offer, but can also obtain the most complete information and technical
support on our products, including PDF-format downloads of the spare-parts
books of all our models, and also advice regarding the maintenance of
our motorcycles.
In addition, Sherco publishes a free monthly newsletter, Sherco Mail News,
which has around 9,000 subscribers, that provides accurate information
regarding Sherco and its products. |
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